Nearly a year after its launch, more than 3,000 works sold, thousands of customers, messages, transformed walls, rekindled passions. Moga is growing . And with this step forward comes a simple, but radical decision: to change course to better honor what we stand for .
From the beginning, our mission has never been to make a product.
Our obsession is the image . The emotion. That precise moment when a work imprints something in your imagination, because it speaks to you, because it vibrates with what you are, what you love, what you have experienced.
The problem is that by sticking to a "geek art shop" format, we've sometimes let ourselves down. Too quickly. Too often. Not hard enough.
So we decided to follow our logic through to its conclusion.
Do less. But do better. Much better.
A new era: artisanal, confident, ambitious.
What Moga is becoming is not a boutique.
It's an art gallery. A publisher of rare pieces.
We're moving away from the frenetic pace of drops every two weeks to a slower, more precise, more demanding approach.
Each new work is now designed as a complete collector's item , made in France, in accordance with the codes of art publishing:
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ultra-limited edition
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museum-quality print
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artisanal framing
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certificate of authenticity printed on the same paper as the work
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numbered packaging, itself designed as an extension of the image
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and an exclusive collector's booklet to tell, contextualize, and anchor the piece in a larger narrative.
We no longer sell posters. We offer works of art.
And every detail: from the paper to the glass, from the text to the packaging, has been designed to make them worthy of being given, hung up, passed on.
New website. New brand. Same look.
To support this development, we are launching a new site , a new visual identity , and a much more assertive positioning .
The goal: for Moga to finally reflect what we always wanted it to be.
A bridge between visual art and geek culture . A unique place, where imaginary worlds are celebrated with equal parts rigor and love.
First drop: June 27 at 10 a.m.
And to inaugurate this new era, we couldn't do things by halves.
On June 27th at 10am , we will launch our first edition in this new format .
An exclusive creation by Max Graire , an early artist, whose ability to create a dialogue between raw energy and cult imagery resonates perfectly with this new Moga.
30 copies. Not one more.
Signed. Framed. Certified.
A powerful work. A trace. A statement.
This first drop is both a manifesto and a turning point. It embodies everything we want to stand for from now on: fewer releases, more impact. Less noise. More echo.
What do we keep? The essentials.
We keep the love of images.
We keep in touch with those who understand what we do.
We keep this tone a little direct, a little geeky, very sincere.
We maintain the desire to speak to fans as aesthetes, not as targets.
What do we leave behind?
The compromise. The acceleration. The mass.
Moga is changing. And you're going to see it.